AI Insights · Timothy · January 2025
Top 5 Medical Apps in Colombia: Q4 2024 Performance
Explore the performance trends of the top 5 medical apps in Colombia during Q4 2024, including download and active user statistics.
In the fourth quarter of 2024, the top medical apps in Colombia saw varying trends in downloads and active users, according to data from Sensor Tower. Here's a closer look at each app's performance on the unified platform:
Salud Total EPS-S experienced a notable decline in weekly downloads, starting from 16K at the beginning of the quarter and dropping to approximately 8.1K by the end. The app maintained a significant number of weekly active users, beginning at 338K and ending around 252K.
EPS Sanitas showed a fluctuating download pattern, with numbers decreasing from 10K in early October to 4.6K by December's close. Active users started at 170K, witnessing a gradual decline to 149K by the quarter's end.
Farmatodo Col recorded an upward trend in weekly downloads, peaking at 21K in early December before slightly reducing to 17.4K. The active user base grew steadily, reaching 330K by the end of December.
NUEVA EPS MÓVIL saw a decrease in downloads from 7.6K to 2.9K over the quarter. Active users, however, showed resilience, starting at 45.5K and stabilizing around 46K by the end of the year.
Doctoralia - Colombia experienced a peak in downloads mid-October at 5.1K, but numbers fell to 738 by the end of December. Active users remained relatively stable, with a slight increase from 16.6K to 18.5K throughout the quarter.
For more detailed insights and data, visit Sensor Tower.
